At Sport we want to get one message across loud and clear – we love sport as much as you do. The magazine is a celebration of that very fact: that sport plays a crucial role in our lives, it helps to define who we are.

Hitting the streets every Friday morning, we will deliver a broad range of sports to the readers - previewing all the big events of the week with exclusive interviews with big-name stars, but also focusing on leisure activities such as extreme sports, adventure, travel, health and fitness.

From start to finish the magazine is both inspirational and aspirational - and will only add to your love of sport.

 

Sport is something completely different in the UK magazine market – a weekly, free sport title. So it needs a treatment to make it different too.

We want readers to feel fulfilled when they’ve finished it. Satisfied by great pictures, challenging and informative features, and stunning design. The emphasis is on quality - with great analysis and opinion - throughout.

Our format - larger than traditional magazines - gives designers extra room to show off great images, and our paper stock will enable us to really demonstrate them in all their glory. It’s a winning combination.